Replug
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Link tracking & analytics

See where every click comes from, and where it goes

Clicks, unique visitors and QR scans by country, city, device, browser and referrer, for every short link, bio page and QR code.

Join 350,000+ marketers and agencies who use Replug to brand, share and track their links.

How link tracking works in Replug

Every short link, bio page and QR code is tracked from the first click, with no code to install.

  1. Shorten the URL you want to track. Tracking starts on its own. Add UTM parameters to see the visit in Google Analytics too.

    Link settings in Replug for the short link rplg.co/fall-menu, with its campaign, tags and an Add UTM option
  2. See clicks, unique clicks and QR scans for any date range, next to the period before. Filter by campaign or zoom in on one link.

    Replug Analytics for short links: 24.5K clicks, 18.4K unique clicks and 2.6K QR scans over the last 30 days, with a daily chart
  3. Break clicks down by source and audience, then export the numbers or get a report by email on a schedule. For every click you see:

    • The referrer: the site or app that sent the visitor
    • Country, region and city
    • Browser, operating system and device
    • Whether it was a click or a QR scan
    • GPS location, when the visitor allows it (Scale and Agency)
    Replug Analytics tables for clicks by referrer, location, browser and operating system
Link settings in Replug for the short link rplg.co/fall-menu, with its campaign, tags and an Add UTM option

Every click and scan, broken down

See clicks, unique clicks and QR scans over time for each short link, bio page and QR code. Then split them by country, region, city, device, operating system, browser and referrer to learn which channels send traffic and which audiences actually click.

Street-level locations, with consent

Turn on GPS tracking and visitors who agree to share their location appear on a map down to the street, not just the nearest city an IP address points to. Available on Scale and Agency.

Results for every variation and routing rule

When a link splits traffic across up to 20 destinations with A/B testing, or sends visitors to different pages with traffic routing rules, analytics shows how many clicks each variation and each rule received. Keep what works and drop the rest.

Reports that send themselves

Download any report as PDF, Excel or CSV, or schedule daily, weekly or monthly email reports for your team and clients, so the numbers arrive without anyone having to ask. Scheduled reports start on Essentials.

Keep your own clicks out of the numbers

Exclude Traffic leaves out clicks from the IP addresses you list, such as your office or your agency, so testing a link before launch doesn’t inflate your stats. Your links still work as usual for those visitors. Included from Essentials.

What Replug measures

Every short link, bio page and QR code records the same data, so you can compare channels side by side.

Clicks and unique clicks

Total and unique clicks over the date range you pick, so you can spot spikes and compare campaigns.

QR scans

Scans are counted separately from clicks, so you can see what print, packaging and signage bring in.

Location

Country, region and city for every click, plus street-level GPS locations from visitors who allow it on Scale and Agency.

Device, OS and browser

The device type, operating system and browser behind each click.

Referrers

The website, app or social network that sent each visitor.

UTM parameters

Add UTM tags as you create a link so Google Analytics attributes each visit to the right campaign.

Variations and routing rules

Clicks per destination on A/B tests and per rule on routed links, on Scale and Agency.

PDF, Excel and CSV exports

Download reports for presentations, spreadsheets and client updates.

History by plan

14 days of analytics on Free, 90 days on Essentials and your full history on Scale and Agency.

Link tracking on every plan

Every plan tracks clicks. Upgrade for longer history, scheduled reports, IP exclusions and GPS.

FeatureFreeEssentialsScaleAgency
Monthly price$0$19$39$99
Tracked clicks per month1,00010,00050,000250,000
Analytics history14 days90 daysFull historyFull history
Retargeting pixelsNot included1UnlimitedUnlimited
Scheduled email reportsNot includedIncludedIncludedIncluded
Exclude your own traffic by IPNot includedIncludedIncludedIncluded
GPS location trackingNot includedNot includedIncludedIncluded
Team members11310

US prices, checked October 10, 2026. Annual billing costs less. See every feature on the pricing page.

Take your marketing further with Replug

Frequently asked questions

How Replug tracks clicks and scans, what it measures and how long your data stays available.

More on link tracking

Go deeper on clicks, UTM parameters and attribution.