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Pinterest affiliate marketing for beginners

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Pinterest affiliate marketing for beginners

Pinterest affiliate marketing involves curating and sharing pins that include affiliate links. When users click on these links and make a purchase, you earn a commission. The process is straightforward, but success requires a strategic approach to account setup, content creation, and promotion.

This guide is designed to walk you through the key steps to get you started with Pinterest affiliate marketing.

Pinterest: Overview, features, and history

What is Pinterest?

Pinterest is a visual discovery and bookmarking platform where users can find, save, and share ideas through images and videos known as “pins.” These pins are organized into thematic “boards” and often link to external websites, making Pinterest a powerful tool for driving online traffic.

Key features:

  • Pins: Images or videos linked to external content.
  • Boards: Thematic collections of pins.
  • Search and discovery: Advanced search and personalized recommendations.
  • Rich pins: Enhanced pins with additional information.
  • Analytics: Tools for tracking performance of pins and boards.

History of Pinterest

Founded in December 2009 by Ben Silbermann, Paul Sciarra, and Evan Sharp, Pinterest started as a closed beta and officially launched in March 2010, quickly gaining popularity. Pinterest went public in April 2019, solidifying its market presence. Today, with over 518 million monthly active users, Pinterest remains a key platform for visual discovery and is ideal for affiliate marketing.

Most beginners want to get into Pinterest affiliate marketing, some users want to grow Pinterest followers, while the majority of the users want to drive website traffic from Pinterest.

To manage and track all those affiliate links easily, especially when you’re pushing many pins, you might want to rely on a dedicated link management platform that keeps your URLs clean, branded, and analytics-ready.

This piece is intended toward beginners who want to get into Pinterest affiliate marketing. So, if it sounds interesting to you, then feel free to stick around.

You might learn a new way to make money online or find an additional channel to put out your affiliate links tools list.

While all major social media platforms are fighting for more users, retention, and activities, it becomes overwhelming for beginners to start social media on the right foot.

Without any further ado, let’s get right into it.

What is Pinterest affiliate marketing?

pinterest-affiliate-marketing

Affiliate marketing is a monetization strategy that allows marketers, bloggers, and social media experts to promote products and earn commissions on the sales.

Affiliate marketing on Pinterest means using the Pinterest platform to promote affiliate products that are in line with the content and make money off of affiliate sales.

A lot of beginners are skeptical about promoting affiliate links on social media platforms, and rightly so. There are several affiliate programs and social media platforms that prohibit users from sharing affiliate links on social media platforms.

The good news is that Pinterest doesn’t stop users from promoting affiliate products on the platform. However, users shouldn’t go overboard with an affiliate promotion. There is a fine line between affiliate marketing on Pinterest and bombarding Pinterest’s audience with affiliate links.

Social media platforms (including Pinterest) terminate accounts that violate the community guidelines all the time. So, be vigilant and aware when trying to make money from affiliate marketing using Pinterest.

Note: To make those affiliate destinations neat and trustworthy, and to avoid long, messy URLs, you can use a reliable URL shortener to cloak and brand your links before adding them to your pins.

Why use Pinterest to promote your affiliate links?

pinterest-affiliate-marketing

Here are the 6 reasons why you should promote your affiliate links on Pinterest:

1. The platform has a large user base:

Pinterest is no ordinary social media platform. It competes with all major social media platforms, like Facebook, YouTube, TikTok, and Instagram.

2. Pinterest has a huge user base outside the US:

80% of Pinterest users live outside of the United States of America. It shows the popularity of this platform across the globe.

3. Popular among female audience:

Pinterest is a predominantly female platform as the data shows that over 76% of the Pinterest users are females. No wonder a lot of fashion, beauty, DIY, and lifestyle female bloggers use Pinterest.

4. Affiliate links are allowed:

Pinterest doesn’t restrict users from sharing affiliate links. It’s one of the main reasons why bloggers and affiliate marketers should be using Pinterest.

According to Authority Hackers, 42.2% of affiliate marketers use Pinterest to promote products.

5. Pinterest makes it easier to make money:

Pinterest has recently introduced product pins that make it convenient for users to monetize their Pinterest pins.

According to a study, 82% of Pinterest users said they had bought something after discovering content on Pinterest.

6. Users can drive traffic to the blogs:

One of the reasons why Pinterest is a useful platform for bloggers, YouTubers, and social media marketers is that it can drive a ton of traffic to the blogs.

Related: 7 Ways to Boost Your Website Traffic Through Social Media

How to get started with Pinterest affiliate marketing?

Pinterest Affiliate Marketing

Are you looking to start Pinterest affiliate marketing and need an affiliate marketing guideline?

Well, go through the step-by-step guide on how to make money with Pinterest affiliate marketing:

Step 1. Identify your niche

Choose a niche that you are passionate about and that has a strong following on Pinterest. Popular niches include fashion, home decor, fitness, and travel. However, there are other Pinterest niches that work too. Ensuring your niche aligns with Pinterest trends will help attract your target audience.

Step 2. Determine your goals

Set clear, measurable goals for your Pinterest affiliate marketing efforts. Goals could include generating a certain amount of traffic, earning a specific income, or building a follower base. Clear goals will guide your strategy and measure success.

Step 3. Join an affiliate program or network

Affiliate link marketing program

Sign up for reputable affiliate programs or networks that offer products or services related to your niche. Popular options include Amazon Associates, ShareASale, CJ, and ClickBank. Try to opt for the products that resonate with your audience.

Step 4. Do your topic research

Research popular topics and trends within your niche on Pinterest. Use Pinterest’s search bar and tools like Pinterest Trends to discover what content users are searching for and checking out. This will help you create engaging and relevant pins.

Step 5. Create your Pinterest account

Join the Pinterest platform. Remember to set up a Pinterest business account to access analytics and advertising features. Add your profile with a professional photo, a keyword-rich bio, and a link to your website or blog.

Step 6: Make boards and pins

Create boards organized by themes relevant to your niche. Design high-quality, eye-catching pins using tools like Canva. Make sure your pins have clear descriptions, keywords, and attractive visuals to increase visibility and engagement.

Step 7: Apply best practices to grow your followers

Engage with other users by following, commenting, and sharing their content. Use relevant keywords and hashtags to increase the discoverability of your pins. Regularly post fresh content and join group boards to reach a wider audience.

Step 8: Add affiliate links

Incorporate affiliate links into your pins’ description or destination URL section. Comply with Pinterest’s policies and include disclosures that inform users about affiliate links. Balance promotional content with valuable, non-promotional pins.

Step 9: Track performance

url-tracking- analytics

Monitor the performance of your pins using Pinterest analytics and affiliate dashboards. Track metrics such as impressions, clicks, saves, and conversions. Use this data to optimize your strategy, focusing on what works best to maximize your earnings.

Related: What Is Affiliate Link Cloaking & How To Do It?

Best practices for affiliate marketing on Pinterest

It goes without saying that every online marketing strategy needs a bunch of best practices for affiliate marketers to follow.

Go through the following tips and ensure that you’re all set to crush it with Pinterest affiliate marketing:

1. Design beautiful, engaging pins:

Pin designs matter a lot. Use an online image designing tool like Canva to come up with fantastic Pinterest pins. Customize Pinterest pin templates and create unique designs that stand out.

2. Create Pinterest pins in bulk:

Consistent publishing on any social media platform makes all the difference. Try creating Pinterest pins in bulk, so that you don’t have to go through the pain of designing individual pins and publishing – it will slow the whole process. Check out 400+ ready-made social media posts to create Pinterest pins in bulk.

3. Use keywords in boards and pins: 

It’s imperative to insert relevant, niche-related keywords in your boards and pins. Otherwise, you won’t break into the Pinterest search and might not be able to compete with the other Pinterest accounts in the niche.

4. Try video pins once in a while: 

Video is all over social media. Don’t shy away from trying out Pinterest video pins. Statistics reveal that videos are a must-try tool on every social media platform – Pinterest is no different.

5. Schedule Pinterest pins for consistency: 

Scheduling does help in publishing Pinterest pins without a gap. You could use the Pinterest native pin scheduling feature or try out ContentStudio for scheduling your Pinterest pins.

6. Optimize Pinterest account for more reach: 

Pinterest account optimization includes adding relevant keywords in your username, account name, boards, and pins. It does make a difference in your Pinterest SEO.

7. Use affiliate links on Pinterest wisely: 

Affiliate links can be posted on Pinterest, but they shouldn’t be exploited. Social media platforms tend to ban users or terminate accounts if they find spammy posts or accounts that solely publishing for affiliate link promotion. It’s better to direct some traffic to your blog posts or others’ content to balance it out.

FAQs about Pinterest affiliate marketing

Let’s answer some of the burning questions about Pinterest affiliate marketing:

Mustafa Niazi

Mustafa Niazi

Mustafa Niazi is a blogging addict, a tech fanatic, and a SEO specialist.
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