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The best T.LY alternative of 2026: Replug vs. T.LY
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The best T.LY alternative of 2026: Replug vs. T.LY

Amna Yawar
Amna Yawar
Published on: Dec 31, 202416 minutesLast edited on: Oct 23, 2026
The best T.LY alternative of 2026: Replug vs. T.LY

T.LY and Replug both shorten links, put them on your own domain and track clicks. T.LY is a lean URL shortener: free quick links without an account, and paid plans with unlimited clicks, custom domains, QR codes and API access. Replug is a broader link management tool built around branded links: short links plus bio link pages, call-to-action overlays, retargeting pixels, A/B tests, traffic routing and white label. Here is what each one offers and costs, and when to pick which.

Disclosure: this is Replug’s blog and Replug is our product. T.LY facts come from T.LY’s own homepage and pricing page. T.LY’s site blocks automated checks, so we read the copies saved by the Internet Archive on May 31 and October 20, 2026. Check T.LY before you decide.

OverviewT.LYReplug
DescriptionA URL shortener and QR code platform with click analytics, custom domains, OneLinks (link in bio), a browser extension and an API.All-in-one link management and marketing tool with link shortening, customizable branded links, bio pages, QR codes, CTAs, retargeting pixels and analytics.
Free optionQuick short links without an account; paid plans have a 5-day free trialFree plan with 100 short links and 3 custom domains; 14-day trial on paid plans
Pricing starts from$55/year (Hobby) or $10/month (Personal)$19/month, or $9.50/month billed yearly (Essentials)
Best forHigh click volumes, quick links and developers who want a simple APIMarketers and agencies who want CTAs, retargeting, routing, bio pages and white label in one tool
Which one fits: T.LY for unlimited clicks on paid plans, quick links without an account, a browser extension and API; Replug for CTA overlays, bio pages, A/B tests, traffic routing and a free plan with custom domains

Feature-by-feature analysis: Replug vs. T.LY

“Not listed” means we didn’t find the feature on T.LY’s homepage or plan comparison; it doesn’t prove T.LY lacks it. Replug plan levels come from Replug’s pricing page.

FeaturesT.LYReplug
Link management
Short links per month500 (Hobby) to 10,000 (Pro); more on higher plans100 on Free, 1,000 on Essentials, unlimited on Scale and Agency
ClicksUnlimited on every paid plan; stats tracked up to 25,000–250,000 a month by plan1,000 (Free) to 250,000 (Agency) tracked clicks a month; links keep working past the limit
Custom domains1 (Hobby) to 20 (Pro)3 on Free, 5 on Essentials, 15 on Scale, 50 on Agency
Edit destination after sharingEvery paid planScale and Agency
Custom back-halfYesEssentials and up
Link preview and faviconNot listedEssentials and up
Link cloakingNot listedScale and Agency
Link expiry and password protectionNot listedScale and Agency
Deep links to appsNot listedScale and Agency
A/B testingNot listedScale and Agency, up to 20 URLs
Traffic routingNot listedScale and Agency (country, city, device, browser, OS, date, IP)
Bulk shorteningBulk URL shortenerBulk import and export on Scale and Agency
UTM builderNot listedEvery plan
APIEvery paid plan; webhooks on higher plansAgency
Campaigns
Call-to-action overlaysNot listedEssentials and up
Retargeting pixelsNot listed1 on Essentials, unlimited on Scale and Agency
Bio links
Link in bio pagesOneLinks: 1 (Hobby, Personal), 5 (Basic), 10 (Pro)2 on Free, 10 on Essentials, unlimited on Scale and Agency
QR codes
QR codesTrackable QR codes, 500 to 10,000 a month by plan10 on Free, 100 on Essentials, unlimited on Scale and Agency
Logo in QR codeNot listedScale and Agency
Analytics
MetricsTraffic, referrers, devices, locations and QR scansClicks, unique clicks, QR scans, location, device, browser, OS and referrer
HistoryDetailed logs kept 3 to 10 days on Hobby to Pro14 days on Free, 90 days on Essentials, unlimited on Scale and Agency
Public stats pageYes, add a plus sign to a T.LY link when stats are enabledNot listed
Scheduled email reportsNot listedEssentials and up
Team and tools
Team members1 on Hobby to Basic, 5 on Pro1 on Free and Essentials, 3 on Scale, 10 on Agency
Browser extensionYes, freeYes (Chrome)
Short URL expanderYesNot listed
White-label dashboardNot listedAgency
Free trial5 days, no credit card14 days on paid plans, plus a Free plan

Price and link volume

Here’s an overview of the pricing and link volume of Replug and T.LY, checked October 2026. Replug prices are from replug.io/pricing; T.LY prices are from the plan list on its homepage (October 20, 2026).

Replug planPriceTracked clicks/moShort linksWorkspaces
Free$01,0001001
Essentials$19/mo or $9.50/mo billed yearly10,0001,0001
Scale$39/mo or $23.40/mo billed yearly50,000Unlimited3
Agency$99/mo or $79.20/mo billed yearly250,000Unlimited10
EnterpriseCustomCustomCustomCustom
T.LY planPriceClicksShort links/moCustom domains
Hobby$55/yearUnlimited (25,000 stats tracked/mo)5001
Personal$10/mo or $110/yearUnlimited (50,000 stats tracked/mo)1,0002
Basic$20/mo or $220/yearUnlimited (100,000 stats tracked/mo)4,00010
Pro$50/moUnlimited (250,000 stats tracked/mo)10,00020
Higher plansSee T.LY pricingUnlimitedMoreMore

A comprehensive comparison of Replug vs. T.LY

Replug vs. T.LY: Link management

Replug

Replug stands out as a T.LY alternative with deep links, white label, link cloaking, link expiry and password protection on its higher plans. You can choose a custom favicon, customize link previews, run A/B tests across up to 20 URLs and set traffic routing rules based on country, region, city, device, browser, OS, date, day of the week and IP. Most of these advanced options need the Scale or Agency plan.

In addition to that, you get bulk link import/export (Scale and Agency), branded domains on every plan, the short link tool and UTM tag generation to track performance across campaigns.

T.LY

T.LY offers unlimited clicks on all its paid plans, which matters if you expect high traffic. Every paid plan also includes editable destinations, custom domains with SSL, private stats and API access, according to T.LY’s plan list. Its homepage adds a bulk URL shortener, permanent links, a mobile app and a browser extension. We didn’t find deep links, A/B tests, routing rules or white label on its homepage or plan comparison.

T.LY’s blog has announced a Laravel package for its URL shortener API, which helps developers who build link creation into their own apps.

Which one should you choose?

  • Replug: Ideal for advanced campaign management, deep linking and routing rules. Lower plans limit tracked clicks, and the advanced options need Scale or Agency.
  • T.LY: Good for unlimited clicks, simplicity and developers. It covers the essentials, with editable links on every paid plan.

Replug vs. T.LY: Campaigns

Replug

Replug groups links into campaigns, and a campaign can add a call-to-action overlay, a retargeting pixel or both to every link in it. With custom CTAs you can show a button, link, banner, form, exit-intent pop-up or bridge page on the pages you share, for example to collect newsletter sign-ups. CTAs start on the Essentials plan.

Replug New campaign screen with a campaign name and the Call-to-action (CTA) widget selected

Replug also supports third-party and custom widgets (Essentials and up), and its “bio links” feature lets creators keep their important links on one page.

Plus, Replug’s retargeting pixel fires your Meta, Google, X, LinkedIn, Pinterest, TikTok or Quora pixel when someone clicks your link, so you can reach those visitors with ads later. Replug counts the clicks; your ad platform reports any conversions.

T.LY

T.LY’s homepage presents campaign links, QR codes and attribution for marketers, and its link in bio feature is called OneLinks. We didn’t find CTA overlays or retargeting pixels on its homepage or plan comparison. An older version of this article said T.LY offered retargeting for Facebook and AdWords; we couldn’t confirm that on T.LY’s current pages.

Which one should you choose?

  • Replug: Good for marketers who want CTAs and retargeting pixels on every link in a campaign.
  • T.LY: Good for a simple approach: tracked links and QR codes for campaigns without overlays.

Replug vs. T.LY: Bio links

Replug

Replug’s Free plan includes 2 bio links, Essentials 10, and Scale and Agency unlimited. A bio page can hold up to 8 social icons from networks such as Facebook, Instagram, X, LinkedIn, YouTube, TikTok, Twitch, Spotify, Pinterest, Snapchat, Reddit, Telegram and Discord.

But it doesn’t stop there. You can also add links, cards, text, RSS feeds, videos, music and a sign-up form. You can fine-tune the SEO settings and customize your social media preview on every plan, and add a retargeting pixel, custom themes and scheduled blocks from Essentials. A verified badge comes with Scale and Agency.

Example Replug bio link page for a coffee roaster with social icons, four link buttons and a short text block

T.LY

T.LY’s link in bio pages are called OneLinks. Its plan list includes 1 OneLink on Hobby and Personal, 5 on Basic and 10 on Pro, with more on higher plans.

T.LY bio links

Source: T.LY (screenshot from 2024; check T.LY for the current design)

If your main need is many simple bio pages next to a large volume of short links, check T.LY’s higher plans; if you want more blocks and design options per page, Replug offers more.

Which one should you choose?

  • Replug: Best for customization and branding: unlimited bio pages on Scale and Agency, with SEO control, social previews and content blocks.
  • T.LY: Good if you want a simple link in bio page included with your short-link plan.

Replug vs. T.LY: QR Codes

Replug

Replug generates dynamic QR codes for short links and bio pages and tracks scans separately from clicks. Custom colors, shapes and frames start on Essentials; logos in the QR code and changing a printed code’s destination need Scale or Agency. You can download codes as SVG, PNG, JPEG or WEBP.

Replug New QR code editor with Website selected, a destination URL and a live preview of a QR code with the frame text Scan for more info

T.LY

T.LY creates trackable QR codes for short links, campaigns, packaging, menus and flyers, and its plans include 500 to 10,000 QR codes a month. It also has a QR code generator and a QR code browser extension, according to its homepage.

T.LY QR code

Source: T.LY (screenshot from 2024; check T.LY for the current design)

Which one should you choose?

  • Replug: Ideal if you want QR codes tied to the same campaigns, CTAs and analytics as your links.
  • T.LY: Good if you need a high monthly volume of trackable QR codes on a budget.

Replug vs. T.LY: Link security

Replug

Replug enables you to create password-protected links on the Scale and Agency plans, so only people with the password can open the destination. Its pricing page also lists link virus scanning and click bot detection on every plan.

Replug Your link window with features such as Customize Link Preview, Customize Favicon, Password Protection, Link Expiry, Traffic Routing Rules and A/B Testing

Replug does not include a link expander tool. If you want to check where someone else’s short link leads before clicking, you’ll need a separate tool for that.

T.LY

T.LY offers a free short URL expander that shows the destination of a shortened link before you open it, according to its homepage. Its homepage also says T.LY doesn’t show ad interstitials before redirecting.

T.LY link expander tool

Source: T.LY (screenshot from 2024; check T.LY for the current design)

Which one should you choose?

  • Replug: Good if you need password-protected links and link scanning for links you share.
  • T.LY: Good if you also want a link expander for checking short links you receive.

Replug vs. T.LY: Link analytics

Replug

Replug offers a comprehensive analytics dashboard for every short link, bio page and QR code: clicks, unique clicks and QR scans over any date range, broken down by country, city, device, browser, OS and referrer. Add UTM tracking to see the visits in Google Analytics too.

Replug Analytics page for short links with campaign and link filters, Export, the Last 30 Days range, clicks, unique clicks and QR scans cards and a daily chart

You can export reports as PDF, Excel or CSV and schedule email reports from Essentials. History is 14 days on Free, 90 days on Essentials and unlimited on Scale and Agency. Replug counts clicks, not sales or sign-ups.

T.LY

T.LY tracks traffic, referrers, devices, locations and QR scans, and paid plans include private stats. Plans differ in how many stats they track each month (25,000 to 250,000 on Hobby to Pro) and how long detailed logs are kept (3 to 10 days). You can also add a plus sign to many T.LY links to view public stats when stats are enabled.

Which one should you choose?

  • Replug: Best if you want longer history, scheduled reports and analytics for bio pages and QR codes in one place.
  • T.LY: Good if you want quick, simple click stats with unlimited clicks.

Bonus features: A closer look at Replug and T.LY

Replug vs. T.LY: Chrome Extension

Replug

Replug’s Chrome extension shortens the page you’re on from your browser toolbar, without opening the dashboard. You need a Replug account to use it.

T.LY

T.LY offers a free browser extension that turns any page into a short link in one click, and a separate QR code extension, according to its site.

Replug vs. T.LY: Customer support

Replug

Every Replug plan includes live chat, email support and the help center. Onboarding and call support and dedicated support come with the Agency plan, according to the pricing page.

T.LY

T.LY’s plan list shows priority support on Pro and higher plans, plus a help center and contact support for all users.

Replug vs. T.LY: Team collaboration

Replug

Replug includes 1 user on Free and Essentials, 3 users and 3 workspaces on Scale, and 10 users and 10 workspaces on Agency, with team member management and role-based permissions on Scale and Agency.

Replug also offers integrations with email marketing tools, ad pixels, Zapier and a REST API (Agency).

T.LY

T.LY’s Pro plan includes 5 team members, and higher plans add more seats. Every paid plan has API access, and higher plans add webhooks.

Replug vs. T.LY: Weighing the pros and cons

Here are the pros and cons for Replug and T.LY based on the analysis above:

ReplugT.LY
Pros– Free plan with 3 custom domains
– CTAs, retargeting pixels, bio pages and QR codes in one tool
– A/B tests, traffic routing, deep links and white label on higher plans
– Longer analytics history and scheduled reports
– Unlimited clicks on paid plans
– Free quick links without an account
– Editable destinations and API on every paid plan
– Low entry price ($55/year Hobby)
Cons– Destination edits, routing, A/B tests and deep links need Scale or Agency
– Tracked-click limits on every plan
– API on Agency only
– Short detailed-log retention (3 to 10 days on Hobby to Pro)
– CTAs, retargeting pixels and white label not listed
– Monthly link caps on each plan

The full picture

Here’s a snapshot to help you decide between Replug and T.LY:

FeaturesT.LYReplug
Standout featuresUnlimited clicks, quick links, extension and APIBio links, deep links, CTAs, retargeting, white label
Free optionQuick links without an account; 5-day trialFree plan; 14-day trial on paid plans
AnalyticsTraffic, referrers, devices, locations, QR scansClicks, unique clicks, QR scans, location, device, referrer, scheduled reports
PricingFrom $55/year or $10/monthFree, then from $19/month ($9.50 billed yearly)
Team features5 team members on Pro3 users on Scale, 10 on Agency, with roles

You may also like: Ow.ly vs Replug: Hootsuite’s link shortener compared

Our verdict

Both tools do the core job well. Choose T.LY if you want unlimited clicks, quick links and an API at a low price, and your campaigns don’t need overlays or pixels. Choose Replug if you want to do more with each click: CTAs on the pages you share, retargeting pixels, bio pages, A/B tests, routing and white-label reports, with a free plan to start.

FAQs on Replug vs. T.LY

Amna Yawar
Written by

Amna Yawar

Amna Yawar is a content marketer and social media strategist with 5+ years of experience blending creativity with SEO to help brands connect and convert. At Replug, she covers social media marketing, bio links, content strategy, and online branding, drawing on hands-on experience in social media content creation to deliver practical, engaging insights for marketers and businesses alike.
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